Digital Marketing & SEO
Ksh 25,000 | USD 193.12
1 Month
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What You Will Learn
- Understanding the Basics of Digital Marketing
- Overview of Digital Marketing Channels
- Creating Digital Marketing Strategies
- Understanding SEO Basics
- On-Page SEO Techniques
- Off-Page SEO and Link Building
- Setting Up Google Analytics
- Tracking Website Traffic and Metrics
- Using SEO Tools like SEMrush, Ahrefs, and Google Search Console
- Understanding Social Media Platforms for Marketing
- Creating and Running Paid Ads (Google Ads, Facebook Ads)
- Measuring and Optimizing Paid Campaigns
- Creating Engaging Content for Blogs, Social Media, and Websites
- SEO Content Writing Strategies
- Content Distribution and Promotion
Career Opportunities
This course prepares you for a career in digital marketing and SEO. Possible career paths include:
- Digital Marketing Specialist
- SEO Specialist
- Social Media Manager
- Content Marketing Manager
- PPC Specialist